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Poslovni model za zasebno fizioterapevtsko dejavnost v Majšperku : diplomsko delo visokošolskega strokovnega študijskega programa prve bolonjske stopnje FizioterapijaMarčič, VanesaDiplomsko delo obravnava razvoj poslovnega modela za zasebno fizioterapevtsko dejavnost v Majšperku. V teoretičnem delu smo opredelili pojme podjetništvo, podjetnik in poslovni model ter opisali ... gradnike poslovnega modela Kanvas. Seznanili smo se s podjetništvom v zasebni zdravstveni dejavnosti ter proučili zdravstveno zakonodajo za ustanovitev zasebne zdravstvene dejavnosti. V empiričnem delu smo s spletno anketo izvedli tržno raziskavo med ciljnimi uporabniki. Rezultate spletne ankete smo prikazali opisno in grafično. Na podlagi rezultatov smo pripravili poslovni model po metodologiji »business model generation«. Po analizi rezultatov ankete smo ugotovili, da si ljudje želijo fizioterapevtske dejavnosti v Majšperku. Za fizioterapevtske storitve bi bili pripravljeni plačati v primeru, da bi bila fizioterapevtska obravnava kakovostnejša in da bi prišli na vrsto hitreje kot preko napotnice. Pripravili smo finančni načrt za prva tri leta poslovanja naše zasebne fizioterapevtske dejavnosti. Z oblikovanjem poslovnega modela smo ugotovili, da bi bilo smiselno ustanoviti zasebno fizioterapevtsko dejavnost v Majšperku, saj bi podjetje že prvo leto poslovalo z dobičkom.Type of material - undergraduate thesis ; adult, seriousPublication and manufacture - Maribor : [V. Marčič], 2023Language - slovenianCOBISS.SI-ID - 173266691
Author
Marčič, Vanesa
Other authors
Vadnjal, Mateja, 1965-
Topics
zasebna fizioterapevtska dejavnost |
podjetništvo |
podjetnik |
poslovni model |
zdravstvena zakonodaja |
private physiotherapy service |
entrepreneurship |
entrepreneur |
business model |
healthcare legislation
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Library/institution |
City | Acronym | For loan | Other holdings |
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Alma Mater Europaea University, Maribor | Maribor | ESM |
reading room 1 cop.
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Marčič, Vanesa | ![]() |
Vadnjal, Mateja, 1965- | ![]() |
Source: Personal bibliographies
and: SICRIS
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