Advertising communications & promotion management

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Advertising communications & promotion management

Rossiter, John R. ; Percy, Larry

Type of material - textbook

Edition - 2nd ed.

Publication and manufacture - New York [etc.] : McGraw-Hill, 1996, cop. 1997

Language - english

ISBN - 0-07-114667-9

COBISS.SI-ID - 17800453

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Library/institution	City	Acronym	For loan	Other holdings
Central Technological Library of the University of Ljubljana	Ljubljana	CTK	outside loan 1 cop.

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