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Zlate hruške kot način promocije kakovostne otroške in mladinske literature v splošnih knjižnicah in založbah : magistrsko deloKroflič, Nina, 1989-Priznanje zlata hruška je priznanje za najkakovostnejšo otroško in mladinsko literaturo, ki ga podeljuje Pionirska od leta 2010 dalje. Nagrajene knjige se navadno opremi z nalepko z logotipom hruške. ... Na žalost pa marsikateri založnik sploh ne ve, da to priznanje obstaja, kaj šele, da bi imelo priznanje večji vpliv na produkcijo, izposojo in prodajo teh del. Cilj moje raziskave je ugotoviti, na kakšen način in kako pogosto se promovira nagrajene zlate hruške v založbah in splošnih knjižnicah, ter izdelati promocijski načrt, ki bi v prihodnje lahko bil v pomoč Pionirski, založnikom in splošnim knjižničarjem pri nadaljnji promociji nagrajenih knjig. Pri tem me bo zanimalo tudi, kakšna je ocena akcij, povezanih s priznanjem zlata hruška, ali priznanje vpliva na večjo produkcijo, izposojo in prodajo kakovostnih mladinskih del ter ali se pri tem kaže pozitiven vpliv na produkcijo, izposojo in prodajo zaradi njihove dobre promocije.Type of material - master's thesis ; adult, seriousPublication and manufacture - Ljubljana : [N. Kroflič], 2015Language - slovenianCOBISS.SI-ID - 282116096
Author
Kroflič, Nina, 1989-
Other authors
Kovač, Miha, 1960-
Topics
bibliotekarstvo |
učenci |
otroška književnost |
mladinska književnost |
literarne nagrade |
zlata hruška |
promocija |
prodaja |
Slovenija |
magistrske naloge
Library/institution |
City | Acronym | For loan | Other holdings |
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Faculty of Arts, Central Humanities Library, Lj. | Ljubljana | FFLJ |
outside loan 1 cop.
reading room 2 cop. |
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Ljubljana City Library | Ljubljana | MKL |
reading room 1 cop.
|
restricted loan – outside loan 1 cop.
|
National and University Library, Ljubljana | Ljubljana | NUK |
reading room 1 cop.
|
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Kroflič, Nina, 1989- | |
Kovač, Miha, 1960- | 21645 |
Source: Personal bibliographies
and: SICRIS
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