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Mesto in vloga vzajemnega trženja v trženjski teoriji in praksi : doktorska disertacijaStarman, Danijel, 1962-Type of material - dissertation ; adult, seriousPublication and manufacture - Ljubljana : [D. Starman], 1996Language - slovenianCOBISS.SI-ID - 316882
Author
Starman, Danijel, 1962-
Other authors
Rojšek, Iča
Topics
Marketing |
Disertacije |
Tržne raziskave |
Poslovne funkcije |
Potrošniški interesi |
Disertacije |
Tržne raziskave |
Direktna prodaja |
Teorija in praksa |
Disertacije |
trženje |
poslovna funkcija |
vzajemno trženje |
segmentacija |
direktno trženje |
potrošnik |
psihologija potrošnika |
storitve |
proizvodi |
kvaliteta |
ekonomsko sodelovanje |
partnerstvo |
strategija |
marketing |
business function |
relationship marketing |
segmentation |
direct selling |
consumer |
consumer psychology |
services |
products |
quality |
economic cooperation |
partnership |
strategy
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Library/institution |
City | Acronym | For loan | Other holdings |
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EF, Central Economic Library, Ljubljana | Ljubljana | CEKLJ |
reading room 1 cop.
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not for loan 1 cop.
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Starman, Danijel, 1962- | 11976 |
Rojšek, Iča | 03667 |
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