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Pomen internega komuniciranja v hotelu Kokra, Brdo pri Kranju : diplomska naloga
Mali, Anita, 1967-
Namen diplomske naloge je prikaz pomena in stanja internega komuniciranja v hotelu Kokra, Brdo pri Kranju. Tu sem si pomagala s študijo oziroma neodvisno raziskavo, ki jo je opravila skupina petih ...raziskovalcev in teorijo, ki je posvečena opisu odličnosti v organizacijskem komuniciranju. Nekateri zagovorniki govorijo tudi o internem marketingu. Teoretični del bom dopolnila s praktičnim prikazom poteka in stanja internega komuniciranja v hotelu Kokra,Brdo pri Kranju. Pri iskanju primerne in prebiranju novejše literature ob izdelavi diplomske naloge nisem imela težav. Dovolj je tujih in domačih sodobnih avtorjev, ki so izdali. Lahko bi rekli že kar "evangelije", kako naj poteka notranje komuniciranje v delovnih organizacijah današnjega časa. Govor je o vizijah v organizaciji, ki služijo kot popularno orodje v sodobni managerski praksi. Te vizije predstavljajo želeno prihodnost organizacije s pomočjo motiviranih zaposlenih v njej in s prispevkom k skupnim ciljem organizacije.
Type of material - undergraduate thesis
; adult, serious
Publication and manufacture - Bled : [A. Mali], 2001
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