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Bloganje kot sodobni način komuniciranja v turizmu : diplomska naloga
Jonke, Anita
Zaradi izbruha številnih trendov na internetu je turizmu omogočen nov pristop na področju komunikacije v obliki bloga. Bloganje pridobiva vedno več pozornosti, zato se virusno širi. Blogi narekujejo ...drugačen način komunikacije. Bloganje prinaša številne prednosti. Ena izmed temeljnih prednosti je brezplačno in mednarodno širjenje informacij, podatkov, priporočil, delitev mnenj, stališč in zgodb. Blogarstvo pri nas še ni doseglo popolnega razcveta, vendar si bo sčasoma utrlo svojo pot. Svojo pot si mora utreti tudi v turistični dejavnosti. S pomočjo bloganja bi turizem postal bolj dinamičen in razvit. Turistične informacije bi bile dostopnejše in podane na podrobnejši način. Turistična ponudba in turistične storitve bi bile atraktivnejše in v koraku s trendom.
Type of material - undergraduate thesis
; adult, serious
Publication and manufacture - Bled : [A. Jonke], 2012
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