ALL libraries (COBIB.SI union bibliographic/catalogue database)
-
Trženje testenin kmetije Maln : diplomska nalogaSermek, MatejV diplomskem delu je opisana kmetija Maln, okolje, v katerem deluje, in njeni proizvodi - kakovostne, domače testenine, kako nastajajo in kako to področje urejajo pravilniki. Predstavljenih je nekaj ... splošnih dejstev o testeninah, izdelki kmetije Maln, z dodano mislijo o širitvi nabora izdelkov. V drugem delu so podane ugotovitve o željah, potrebah in navadah kupcev, kar vpliva na nabor izdelkov. Prav tako so podane ugotovitve o ekonomski upravičenosti širitve ponudbe na izdelke iz krompirjevega testa. Vključena je še SWOT analiza, s pomočjo katere je predstavljen trg in so ugotovljene tržne niše. V nadaljevanju je predstavljeno še pozicioniranje in tržni splet, tako v teoriji kot na primeru kmetije Maln. Ugotovitve kažejo, da je prihodnost malih družinskih podjetij, ki delujejo na prehranskih trgih, v visoko kakovostnih izdelkih s poudarkom na domačem, zdravem, svežem.Type of material - undergraduate thesis ; adult, seriousPublication and manufacture - Bled [i. e.] Križe : [M. Sermek], 2012Language - slovenianCOBISS.SI-ID - 512419958
Author
Sermek, Matej
Other authors
Krašna, Tadeja, 1966-
Topics
kmetija Maln |
testenine |
blagovna znamka |
domači proizvod
![loading ... loading ...](themes/default/img/ajax-loading.gif)
No library within the COBISS.SI system holds a copy of this material.
![loading ... loading ...](themes/default/img/ajax-loading.gif)
![loading ... loading ...](themes/default/img/ajax-loading.gif)
![loading ... loading ...](themes/default/img/ajax-loading.gif)
Shelf entry
Permalink
- URL:
Impact factor
Access to the JCR database is permitted only to users from Slovenia. Your current IP address is not on the list of IP addresses with access permission, and authentication with the relevant AAI accout is required.
Year | Impact factor | Edition | Category | Classification | ||||
---|---|---|---|---|---|---|---|---|
JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
Select the library membership card:
If the library membership card is not in the list,
add a new one.
DRS, in which the journal is indexed
Database name | Field | Year |
---|
Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
---|---|
Sermek, Matej | ![]() |
Krašna, Tadeja, 1966- | 54218 |
Source: Personal bibliographies
and: SICRIS
Select pickup location:
Material pickup by post
Delivery address:
Address is missing from the member's data.
The address retrieval service is currently unavailable, please try again.
By clicking the "OK" button, you will confirm the pickup location selected above and complete the reservation process.
By clicking the "OK" button, you will confirm the above pickup location and delivery address, and complete the reservation process.
By clicking the "OK" button, you will confirm the address selected above and complete the reservation process.
Notification
Automatic login and reservation service currently not available. You can reserve the material on the Biblos portal or try again here later.
Subject headings in COBISS General List of Subject Headings
Select pickup location
The material from the parent unit is free. If the material is delivered to the pickup location from another unit, the library may charge you for this service.
Pickup location | Material status | Reservation |
---|
Reservation in progress
Please wait a moment.
Reservation was successful.
Reservation failed.
Reservation...
Membership card:
Pickup location: