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Marketing and managing tourism destinationsMorrison, Alastair M.Type of material - textbook ; adult, seriousPublication and manufacture - Abingdon : Routledge, 2013Language - englishISBN - 978-0-415-67249-8; 978-0-415-67250-4; 978-0-203-08197-6COBISS.SI-ID - 21424358
Author
Morrison, Alastair M.
Topics
Turizem |
Učbeniki za visoke šole |
Marketing |
Učbeniki za visoke šole |
turistična geografija |
trženje |
management |
organizacija |
planiranje |
strategija trženja |
tržne raziskave |
razvoj |
promocija |
partnerstvo |
trendi |
tourism |
tourist geography |
marketing |
management |
organization |
planning |
marketing strategy |
market research |
development |
promotion |
partnership |
trends |
trends
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IŽANSKA 338.48 MORRISON, A. M. Marketing and IN: 200010732 IŽANSKA 338.48 MORRISON, A. M. Marketing and IN: 200010732 |
on loan - outside loan, due date: not specified
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Morrison, Alastair M. |
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