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Porabnikovo zaznavanje in naklonjenost digitalnemu trženju in spletnemu nakupovanju : magistrsko deloBabič, Tjaša, ekonomistkaType of material - master's thesis ; adult, seriousPublication and manufacture - Ljubljana : [T. Babič], 2023Language - slovenianCOBISS.SI-ID - 186027779
Author
Babič, Tjaša, ekonomistka
Other authors
Konečnik Ruzzier, Maja |
Vida, Irena |
Dmitrović, Tanja
Topics
trženje |
elektronsko trženje |
vedenje potrošnikov |
nakup |
odločanje |
spletna trgovina |
poslovno komuniciranje |
odnosi s strankami |
marketing |
electronic marketing |
consumer behaviour |
purchasing |
decision making |
online shopping |
business communication |
customer relationship
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Skladišče II-3524- 0000009011 IN: 000253351 Skladišče II-3524- 9011 IN: 000253351 |
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Babič, Tjaša, ekonomistka | |
Konečnik Ruzzier, Maja | 19762 |
Vida, Irena | 11462 |
Dmitrović, Tanja | 11975 |
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