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Benefits and challenges of marketing automation supporting online sales : evidence from a selected insurance company : master's thesisBizjak, Anja, 1984-Type of material - master's thesis ; adult, seriousPublication and manufacture - Ljubljana : [A. Bizjak], 2024Language - englishCOBISS.SI-ID - 194645251
Author
Bizjak, Anja, 1984-
Other authors
Vida, Irena |
Tekavčič, Metka |
Čater, Barbara, 1976-
Topics
trženje |
avtomatizacija |
optimizacija |
efektivnost |
personalizacija |
raziskave |
analiza |
primeri |
zavarovalstvo |
marketing |
automation |
optimiztion |
efficiency |
personalization |
research |
analysis |
cases |
insurance
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Skladišče II-3524- 0000009090 IN: 000253647 Skladišče II-3524- 9090 IN: 000253647 |
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Bizjak, Anja, 1984- | |
Vida, Irena | 11462 |
Tekavčič, Metka | 08613 |
Čater, Barbara, 1976- | 24101 |
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