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Komuniciranje na osnovi blagovne znamke na tekstilnem in modnem oblačilnem področju : doktorska disertacijaLesjak, IrenaType of material - dissertationPublication and manufacture - Maribor : [I. Lesjak], 2005Language - slovenianCOBISS.SI-ID - 8461084
Author
Lesjak, Irena
Other authors
Lorbek, Franc
Topics
Tržno komuniciranje |
Trženjski splet |
Povezovalne mreže |
Disertacije |
Tržno komuniciranje |
Marketinška strategija |
Globalna strategija |
Disertacije |
Tržne raziskave |
Tekstilni izdelki |
Kvalitativna analiza |
Slovenija |
Disertacije |
Tekstilna industrija |
Razvojna politika |
Blagovne znamke |
Slovenija |
Disertacije |
Blagovne znamke |
Svetovni trg |
Tekstilni izdelki |
Disertacije |
komuniciranje |
blagovne znamke |
politika izdelka |
tržne raziskave |
trženje |
marketing |
marketinški splet |
marketing mix |
tekstilna industrija |
povezanost |
proizvodnja |
oblačilna industrija |
moda |
strategija trženja |
trg |
mednarodni trg |
globalizacija |
organizacija poslovanja |
Slovenija |
modeli |
disertacije |
disertacije
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Č DD 0000000464 Č DD 464 |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Lesjak, Irena | 06235 |
Lorbek, Franc | 01909 |
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