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Zaznana povezanost med komponentami zavarovalne storitve pri uporabnikih dopolnilnega zdravstvenega zavarovanja [Elektronski vir]Šebjan, UrbanV prispevku proučujemo odnose med komponentami storitve dopolnilno prostovoljno zdravstveno zavarovanje (DPZZ), ki jim uporabniki pripisujejo različno vlogo. Raziskovalni model s štirimi konstrukti ... (pomembnost kakovosti, dodatnih kritij, cenovnih popustov storitve dpzz in ugleda zavarovalnice) in indikatorjem pomembnost zavarovalne premije dpzz smo preverili z modeliranjem strukturnih enačb (SEM) na vzorcu 300 slovenskih uporabnikov storitve DPZZ. Ugotovili smo, da se pomen komponente storitve DPZZ (zavarovalna premija), ki ji ga pripisujejo uporabniki, kaže v zaznani pomembnosti drugih komponent storitve DPZZ (dodatna kritja, kakovost, cenovni popusti in ugled zavarovalnice).Source: Management [Elektronski vir]. - ISSN 1854-4231 (Leto 8, št. 4, zima 2013, str. 291-307, 359)Type of material - e-article ; adult, seriousPublish date - 2013Language - slovenianCOBISS.SI-ID - 1536145092
Author
Šebjan, Urban
Topics
storitve |
zdravstveno zavarovanje |
prostovoljno zdravstveno zavarovanje |
storitve |
zavarovalnice |
zavarovalnice
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Šebjan, Urban | 33674 |
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