Principles of marketing

National and University Library, Ljubljana (NUK)

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Principles of marketing

Kotler, Philip, 1931- ; Armstrong, Gary M., Dr.

Type of material - textbook ; adult, serious

Edition - 18th ed., global ed.

Publication and manufacture - Harlow (Essex) [etc.] : Pearson Education, cop. 2021

Language - english

ISBN - 1-292-34113-0; 978-1-292-34113-2

COBISS.SI-ID - 62730755

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Author
Kotler, Philip, 1931- | Armstrong, Gary M., Dr.

Other authors
Opresnik, Marc Oliver

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Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Kotler, Philip, 1931-
Armstrong, Gary M., Dr.
Opresnik, Marc Oliver

Source: Personal bibliographies and: SICRIS

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