Razreševanje problema pomanjkanja farmacevtov v organizaciji X prek učinkovitega privabljanja in ohranjanja potencialnih sodelavcev : magistrsko delo
Pepel, Urška
Problematika privabljanja in ohranjanja (visoko kvalificiranega) kadra je v času gospodarske rasti izziv mnogih organizacij. Cvetoče gospodarstvo in staranje populacije sta pripeljala do pomanjkanja ...delovne sile. Pomanjkanje delovne sile se v gospodarstvu pojavi, ko je potreba po delavcih večja od ponudbe delavcev. Organizacije zato vse bolj tekmujejo za kandidate, ki so na voljo in katerih baza se manjša. Prav tako pa organizacije bijejo boj za obstanek že zaposlenih delavcev. Eden izmed pristopov za učinkovito privabljanje in ohranjanje potencialnih sodelavcev je koncept znamke delodajalca. Dobra znamka delodajalca je tista, ki privlači pozornost potencialnih kandidatov in ustvarja željo zaposlenih, da ostajajo v organizaciji. Prav tako pa je za organizacije pomemben koncept menedžmenta talentov. Z menedžmentom talentov naj bi organizacija privabila, razvijala in motivirala zaposlene ter jih ohranjala produktivne in zavzete. Izhajajoč iz tega v magistrskem delu raziskujem problem pomanjkanja farmacevtov v organizaciji X in identificiram načine za učinkovito privabljanje in ohranjanje potencialnih sodelavcev. Konkretneje poskušam raziskati, kako organizacija X razrešuje omenjeni problem, na kakšne načine privablja in ohranja potencialne sodelavce ter zakaj farmacevti ostajajo oziroma zapuščajo organizacijo X. Metode raziskovanja so analiza internih dokumentov organizacije X ter polstrukturirani intervjuji.
Type of material - master's thesis
; adult, serious
Publication and manufacture - Ljubljana : [U. Pepel], 2020
FSS, J. Goričar Central Social Sciences Library, Ljubljana
available - outside loan, loan period: 1 months
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Č Ms 0000016762 Closed stacks
Č Ms 16762 Closed stacks
available - outside loan, loan period: 1 months
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