Abstract An interesting reading tends to be a summary of the dominant characteristics of each generation, which can be found in scientific and vocational publications as well as in media with ...popularization texts. Very often, we also identify among them our own characteristics and qualities, or those of our peers, children, and possibly other descendants. It is natural that the development of science and technology has a significant role in shaping the personality profile of the members of each generation during the historical development of society (for example, from the “lost” generation to the “alpha” generation). This factor influences the content, methodological and didactic aspects of the teaching process, i.e. what and how to teach. The authors of the paper have worked on several aspects of the preparation of teaching materials and their use in school physics, often with overlap with other science subjects. One of these aspects is, for example, the need to influence the emotional side of the student in learning processes, which is an important prerequisite for more permanent “inscriptions” of information in the student’s memory. For this process to work, knowledge of the dominant characteristics of the target group of students and the environment in which they grow up is essential.