The EU Energy Efficiency (EE) label for appliances, readjusted in March 2021 (Directive 2017/1369/EU), is a key instrument for nudging consumers towards more energy-efficient purchases. However, its ...effectiveness depends on its design, the information provided and consumers’ understanding of and trust in it. This paper seeks to contribute to the assessment of the EE label for appliances and to identify issues, potential improvements and challenges for successfully nudging consumers towards highly energy-efficient choices. To that end, 33 in-depth interviews have been conducted with three different groups (citizens, appliance retailers and experts in energy) to ascertain the opinions and experiences of different agents as to consumers’ preferences and opinions on EE and energy consumption. We focus on purchasing decision-making by Spanish consumers for the three main appliances: washing machines, fridges and dishwashers. The EE label for appliances seems to be well-known and reliable for consumers. The main weakness lies in people’s understanding of its content rather than in its design. The coloured alphabetical EE scale seems to be well understood and the restored A–G scale of the readjusted label positively valued. However, we find comprehension issues with regard to the information on energy consumption and the technical data at the bottom of the label. Monetary information on energy consumption seems to facilitate consumers’ understanding, but it is technically challenging due to the complexity of the unit of measurement. Results are discussed, taking into account the relevant literature.
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IZUM, KILJ, NUK, PILJ, PNG, SAZU, UL, UM, UPUK
Purpose
– First, this study expands knowledge on the strategic decision process dimension decision-making speed by analyzing decision-making speed and two possible antecedents in a purchasing ...context. Second, it takes an additional step toward clarifying the relationship between strategic and lateral integration. Specifically, the purpose of this paper is to analyze the potential mediating effect of lateral purchasing integration on the relationship between strategic purchasing integration and purchasing decision-making speed.
Design/methodology/approach
– This research analyzes survey data of 152 firms from Austria, Germany, and Switzerland using covariance-based structural equation modeling.
Findings
– The results of the structural equation model provide strong support for the hypothesized relationships. Strategic purchasing integration drives lateral purchasing integration, which in turn positively influences purchasing decision-making speed.
Research limitations/implications
– This study focusses solely on internal types of integration. A logical next step would be to further enrich the model by including external dimensions, such as supplier or customer integration.
Practical implications
– This study should help managers gain a better understanding of the relationship between strategic and lateral purchasing integration, highlighting their positive impact on decision-making speed. Decision-making speed is particularly important for companies operating in volatile markets and time-constrained business environments.
Originality/value
– This study offers new insights into the theoretical and empirical connection between intra-organizational purchasing integration, unpacked as strategic purchasing integration and lateral purchasing integration, and purchasing decision-making speed. Furthermore, it offers insights into decision-making speed in a purchasing context.
The current paper aims to investigate the relation between competition and online purchasing decision-making, integrating consumer protection awareness and the corresponding consumer behavior as ...mediators. The focus is on both subjective and objective measures related to the level of consumer awareness and action in a fast-growing competition, potentiated by the digital economy. In order to investigate the relations between the aforementioned concepts, a questionnaire-based survey was conducted, using a sample of 257 students from three top Romanian universities. Based upon the theoretical directions presented in the literature review, a conceptual model was elaborated and tested by employing a partial least squares structural equation modeling technique. As the examination of the structural model indicated, online purchasing decision-making is indirectly influenced by the high competition in the digital economy, by means of consumer protection awareness and consumer protection behavior. At this level, the analyzed factors, namely the competition in the digital economy, the consumer protection awareness and the consumer behavior with respect to the consumer protection policies, explain over 16% in the variance of the online purchasing decision-making.
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CEKLJ, NUK, ODKLJ, UL, UM, UPUK
This paper presents a fuzzy multi-criteria decision-making (FMCDM) approach based on cloud model and prospect theory. In addition, a reference point selection method is developed according to the ...evaluations of the potential customer or similar consumers regarding certain items. An example of purchasing decision problems is provided in order to illustrate the applicability of the proposed approach. A comparative analysis of the proposed approach is also performed in order to verify its feasibility.
Along with the development of technology, every line of business as well as a company that specializes in a construction project requires an information system that can support the company’s ...operations. The research objective is to analyze, identify the information needs, improve and design an accounting information system of construction materials purchases needed by the management of a contractor company to assist in decision making and address the issues contained in the running system. The research is carried out byimplementing data collection and information, analysis on the running system, analysis of research findings, identification of information needs, and identification of system requirements, as well as a structured design ofobject oriented analysis design (OOAD) and unified modeling language (UML). The result obtained is an improving application design that features document numbering, document filing, and reports. The newdesigned accounting information system of raw material purchases of the construction company can generate a report needed timely, completely and accurately, so that it can be used by the management in decision-making process.
"Many sales experts focus on a cookie-cutter sales "strategy," encouraging reps to push the customer through a pre-planned sales process -- an approach that can drive customers away. With ProActive ...Selling, reps have a wide variety of flexible and effective selling tactics to choose from.
The article presents the concept and results of an exploratory study on the influence of shopping decision making styles on consumer behavior in a simulated shopping situation requiring the use of a ...price comparator. Using a modified trust technology acceptance model enriched with purchasing decision making styles, the structural model, estimated by PLS-SEM, was obtained. The results suggest that the influence of purchasing decision making styles varies: from the rather strong total influences of sensitivity style on value and price, perfectionist and fatigue with information, to the weaker susceptibility to brand, recreational, and ecodecible. As a result, the features of a consumer personality measured through purchasing decision-making styles influence the use of price comparator as online decision aid.
W artykule przedstawiono koncepcję i wyniki eksploracyjnego badania nad wpływem stylów podejmowania decyzji zakupowych na zachowania konsumentów w symulowanej sytuacji zakupowej wymagającej posłużenia się porównywarką cenową. Korzystając ze zmodyfikowanego modelu akceptacji technologii opartego na zaufaniu, wzbogaconego o style podejmowania decyzji zakupowych, otrzymano model strukturalny, szacowany przez PLS-SEM. Wyniki sugerują, że wpływ stylów podejmowania decyzji zakupowych jest zróżnicowany: od dość silnych całkowitych wpływów stylu wrażliwości na wartość i cenę, perfekcjonistycznego i zmęczenia natłokiem informacji, do słabszych dla stylów wrażliwości na markę, rekreacyjnego i ekowrażliwego. W efekcie cechy konsumenckiej osobowości mierzonej poprzez style podejmowania decyzji zakupowych wpływają na korzystanie z porównywarki cenowej jako internetowej pomocy decyzyjnej.