Research has identified that Business students, who are immersed in theoretical concepts, may not be equipped with the skills required to operate successfully in the global workplace in the English ...medium (Evans, 2013). Secondly, tasks in Business English textbooks tend not to bear much resemblance to those of a work environment (Bremner, 2010; Evans, 2013). This paper discusses an optional written business communication course open to international postgraduate business school students. Although the course is worth ten credits, it can only be used for a separate award, not part of their degree programme. The course focuses on the use of appropriate register, Business English vocabulary and intertextuality, as these features have been identified as pivotal to successful written business communication (Evans, 2013). A short questionnaire was distributed to the students towards the end of course to elicit their perceptions of the usefulness of the course. Consisting of two closed questions and one open question, data was then coded using constructivist grounded theory (Mills, Birks and Hoare, 2014), from which themes emerged providing valuable and unexpected feedback. The primary finding was that the course appeared to have alerted students to the importance of the business writing genre, resulting in an overwhelming request for more instruction.
Digital technologies are gaining more and more popularity in a person's life and radically affect the communication process. It is necessary to create appropriate limits (norms and rules of etiquette ...behaviour) in the business communication. This article analyzes articles devoted to the culture of business communication in the digital environment, comprehends the personal experience of the authors, analyzes the results of a questionnaire of students of a technical university about digital etiquette, emphasizes the importance of forming a culture of business communication among students.
The paper deals with the possibilities of using information and communication technologies in the educational process, electronic and mobile learning technologies in particular. The paper defines and ...presents the content of the initial concepts of the research. Special attention is paid to a mobile application as a modern and effective learning tool. Mobile apps have a number of specialized capabilities which can be used in the educational process. The paper reveals positive and negative aspects of their use. It carries out a comparative analysis of existing mobile applications used in teaching the Russian language and written business communication and presents the prospects for their use. The authors come to the conclusion about the insufficient number and quality of mobile applications that could be used in developing business writing skills. The material of the paper can be helpful for teachers of universities, technical and secondary schools for the purpose of self-education and increasing the efficiency of the educational process.