Advertising, promotion & supplemental aspects of integrated marketing communications

France Bevk Public Library, Nova Gorica - all departments (SIKNG)

Advertising, promotion & supplemental aspects of integrated marketing communications

Shimp, Terence A., 1944-

Type of material - textbook ; adult, serious

Edition - 6th ed.

Publication and manufacture - Mason (OH) : South-Western ; [South Melbourne [etc.] : Thomson Learning, cop. 2003

Language - english

ISBN - 0-03-035271-1

COBISS.SI-ID - 6753308

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Shimp, Terence A., 1944-

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Centralna knjižnica	available - outside loan, loan period: 21 days
Centralna - paketnik	available - outside loan, loan period: 21 days

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Centralna knjižnica 659 SHIMP T.A. Advertising	available - outside loan, loan period: 21 days

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Shimp, Terence A., 1944-

Source: Personal bibliographies and: SICRIS

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