Global marketing management : a European perspective

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The dr. Franc Sušnik central Carinthian library Ravne na Koroškem - all departments (SIKRA)

Global marketing management : a European perspective

Keegan, Warren J. ; Schlegelmilch, Bodo B.

Type of material - textbook ; adult, serious

Publication and manufacture - Harlow (England) [etc.] : Financial Times/Prentice Hall, 2001

Language - english

ISBN - 0-13-841826-8

COBISS.SI-ID - 11386598

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Digital Library of the University of Maribor – DLUM

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Keegan, Warren J. | Schlegelmilch, Bodo B.

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