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Vinogradniška dediščina kot priložnost za oblikovanje inovativnega, doživljajskega turističnega produktaPavlin, Matjaž, 1965-Avtor je s pričujočim delom, tudi na osnovi lastnih bogatih izkušenj, pogledov, življenjskih nazorov in filozofij, prispeval k bolj uravnoteženemu, odpornemu in butičnemu turizmu ter prepoznavnosti ... Dolenjske in Slovenije kot turistične dežele z bogato vinogradniško in vinarsko tradicijo, ki jo bodo gostje lahko odkrivali skozi različne vinske zgodbe, ter k večji promociji in prepoznavnosti z bolj izraženim karakterjem slovenske identitete skozi edinstvene zidanice na evropskem in svetovnem trgu. Tako ga priporočam v branje in raziskovanje dijakom in študentom, vinogradnikom in vinarjem, gostincem, vinskim svetovalcem – someljejem, turističnim ponudnikom, turističnim vodnikom ter vsem, ki jih zanima dediščina vinogradništva in vinarstva ter turizem.* Izr. prof. dr. Lea-Marija Colarič-Jakše*** Matjaž Pavlin ima izredne izkušnje pri pripravi in izvedbi vseh faz sodobne turistične izkušnje, od priprave produkta pa do njegovega trženja. Zato je njegovo magistrsko delo prav gotovo pomemben prispevek k razumevanju, oblikovanju in marketingu vinogradniške dediščine kot inovativnega in doživljajskega turističnega produkta. V svoji publikaciji ponuja tako teoretske ugotovitve in pojasnila o preteklosti in dediščini vinogradništva na Dolenjskem, kakor tudi konkretne doživljajske itinerarje za različne ciljne skupine* Izr. prof. dr. Marko Koščak*** Source: dCOBISSType of material - book ; adult, seriousEdition - 1. natisPublication and manufacture - Maribor : Kulturni center, 2022Language - slovenianISBN - 978-961-7150-93-3COBISS.SI-ID - 120633091
Author
Pavlin, Matjaž, 1965-
Collection
Znanstvena monografija
Topics
Vinski turizem |
vinogradništvo |
doživljajski turizem |
turistični produkti |
Dolenjska |
cviček |
vino |
dediščina |
raziskave
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Velenje od 0000000033 PAVLIN MATJAŽ Vinogradniška IN: 3127491 Velenje od 33 PAVLIN MATJAŽ Vinogradniška IN: 3127491 |
available - outside loan, loan period: 1 months
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Pavlin, Matjaž, 1965- |
Source: Personal bibliographies
and: SICRIS
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