-
Consumer-centric category management : how to increase profits by managing categories based on consumer needsACNielsenType of material - book ; adult, seriousPublication and manufacture - Hoboken (New Jersey) : John Wiley & Sons, cop. 2006Language - englishISBN - 0-471-70359-1; 978-0-471-70359-4COBISS.SI-ID - 1714135
Author
ACNielsen
Other authors
Karolefski, John |
Heller, Al
Topics
Retail trade |
Management |
Consumers' preferences |
management |
prodaja |
trženje |
potrošnik |
vedenje potrošnikov |
zadovoljstvo |
lojalnost |
uspeh |
management |
sales |
marketing |
consumer |
consumer behaviour |
satisfaction |
loyalty |
success
Library | Call number – location, accession no. ... | Copy status |
---|---|---|
EF, Central Economics Library, Ljubljana | · Prosti p. G3 CONSUMER-centric category IN: 000251589 |
available - outside loan, loan period: 1 months |
Shelf entry
Permalink
- URL:
Impact factor
Access to the JCR database is permitted only to users from Slovenia. Your current IP address is not on the list of IP addresses with access permission, and authentication with the relevant AAI accout is required.
Year | Impact factor | Edition | Category | Classification | ||||
---|---|---|---|---|---|---|---|---|
JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
Select the library membership card:
DRS, in which the journal is indexed
Database name | Field | Year |
---|
Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
---|---|
Karolefski, John | |
Heller, Al |
Select pickup location:
Material pickup by post
Notification
Subject headings in COBISS General List of Subject Headings
Select pickup location
Pickup location | Material status | Reservation |
---|
Please wait a moment.