Impact of new marketing communication tools on brand equity : doctoral dissertation

(UM)

Impact of new marketing communication tools on brand equity : doctoral dissertation

Petek, Nuša, 1984-

Type of material - dissertation ; adult, serious

Publication and manufacture - Ljubljana : [N. Petek], 2015

Language - english

COBISS.SI-ID - 22741734

Link(s):
http://www.cek.ef.uni-lj.si/doktor/petek.pdf
Repository of the University of Ljubljana – RUL
Digitalna knjižnica Slovenije - dLib.si

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Author
Petek, Nuša, 1984-

Other authors
Konečnik Ruzzier, Maja | Vida, Irena | Christodoulides, George

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Library	Call number – location, accession no. ...	Copy status
Faculty of Economics and Business, Maribor	Č DD 711	available - reading room
Faculty of Organizational Sciences, Kranj	A 381.001 PETEK N. Impact	loan not possible
University of Maribor Library	Skladišče II 89231	available - reading room

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Year	Impact factor		Edition		Category		Classification
Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Petek, Nuša, 1984-	33179
Konečnik Ruzzier, Maja	19762
Vida, Irena	11462
Christodoulides, George

Source: Personal bibliographies and: SICRIS

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