Marketing research : an applied orientation

(UM)

Marketing research : an applied orientation

Malhotra, Naresh K.

Type of material - textbook

Edition - 4th, international ed.

Publication and manufacture - [London] : Pearson Education International : Prentice Hall International ; Upper Saddle River (New Jersey) : Pearson Education : Prentice Hall, cop. 2004

Language - english

ISBN - 0-13-121978-2; 0-13-121729-1; 0-13-101118-9

COBISS.SI-ID - 7254044

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Library	Call number – location, accession no. ...	Copy status
Faculty of Economics and Business, Maribor	339.13 MALHOTRA N. Marketing 04 a	available - outside loan, loan period: 30 days
Faculty of Economics and Business, Maribor	339.13 MALHOTRA N. Marketing 04 b	available - outside loan, loan period: 30 days

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Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Malhotra, Naresh K.

Source: Personal bibliographies and: SICRIS

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