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Tržnokomunikacijski splet ter potenciali odnosov z javnostmi v družbi GA d.d. : diplomsko delo visoke poslovne šoleJenčič, GregorType of material - undergraduate thesis ; adult, seriousPublication and manufacture - Ljubljana : [G. Jenčič], 2003Language - slovenianCOBISS.SI-ID - 14209766
Author
Jenčič, Gregor
Other authors
Antončič, Boštjan
Topics
Slovenija |
trženje |
komuniciranje |
marketing mix |
case study |
podjetje |
Ga d.d. |
bela tehnika |
odnosi z javnostjo |
pospeševanje prodaje |
oglas |
prodaja |
sponzorstvo |
konkurenca |
Slovenia |
marketing |
communications |
marketing mix |
case study |
enterprises |
Ga d.d. |
household appliances |
public relations |
sales promotion |
advertisement |
sales |
sponsorship |
competition |
competition
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Univerzitetna knjižnica skladišče dd 0000000670 IN: 01000009737 Univerzitetna knjižnica skladišče dd 670 IN: 01000009737 |
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Jenčič, Gregor | |
Antončič, Boštjan | 14119 |
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