The new strategic brand management : advanced insights and strategic thinking

University of Primorska University Library - all departments (UPUK)

The new strategic brand management : advanced insights and strategic thinking

Kapferer, Jean-Noël

Type of material - handbook ; adult, serious

Edition - 5th ed.

Publication and manufacture - London ; Philadelphia ; New Delhi : Kogan Page, 2012

Language - english

ISBN - 978-0-7494-6515-5

COBISS.SI-ID - 15922741

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Univerzitetna knjižnica	on loan - outside loan, due date: 02.09.2024 Expected to be available after: 03.09.2024 (1. in queue)

Call number – location, accession no. ...	Copy status
Univerzitetna knjižnica 658.6 KAPFERER JEAN-NOËL New IN: 01000017933	on loan - outside loan, due date: 02.09.2024 Expected to be available after: 03.09.2024 (1. in queue)

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Kapferer, Jean-Noël

Source: Personal bibliographies and: SICRIS

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