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Izbiranje optimalne strategije za oglaševanje na družbenih omrežjih s pomočjo spletnih vplivnežev [Elektronski vir] : magistrska nalogaKelek, FilipType of material - master's thesis ; adult, seriousPublication and manufacture - Koper : [F. Kelek], 2024Language - slovenianCOBISS.SI-ID - 191947011
Author
Kelek, Filip
Other authors
Faganel, Armand
Topics
Univerzitetna in visokošolska dela |
Družbena omrežja (internet) |
Internetno oglaševanje |
spletni vplivneži |
družbena omrežja |
vplivnostno trženje |
internetno trženje |
snovanje strategije |
oglaševanje |
govorice od ust do ust |
online influencers |
social networks |
influencer marketing |
internet marketing |
strategy design |
advertising |
word-of-mouth
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Kelek, Filip | |
Faganel, Armand | 24567 |
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