Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention

University of Primorska University Library - all departments (UPUK)

Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention

Type of material - book

Publication and manufacture - Berlin ; Heidelberg ; New York : Springer, cop. 2000

Language - english

ISBN - 3-540-66942-6

COBISS.SI-ID - 235735

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Hennig-Thurau, Thorsten, 1967- | Hansen, Ursula

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Univerzitetna knjižnica	available - outside loan, loan period: 21 days

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Univerzitetna knjižnica 339.138 RELATIONSHIP IN: 01000003519	available - outside loan, loan period: 21 days

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