Strategic marketing problems : cases and comments

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Strategic marketing problems : cases and comments

Kerin, Roger A.

Type of material - book ; adult, serious

Edition - 10th ed.

Publication and manufacture - Upper Saddle River, NJ : Pearson/Prentice Hall, cop. 2004

Language - english

ISBN - 0131421840; 0-13-123030-1

COBISS.SI-ID - 512417393

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Peterson, Robert Allen, 1944-

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Univerzitetna knjižnica	available - outside loan, loan period: 21 days

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Univerzitetna knjižnica 005.1 KERIN, R.A. Strategic IN: 01000010283	available - outside loan, loan period: 21 days

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Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Kerin, Roger A.
Peterson, Robert Allen, 1944-

Source: Personal bibliographies and: SICRIS

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