E-resources
Peer reviewed
-
Clayton, Russell B.
Journal of broadcasting & electronic media, 01/2021, Volume: 65, Issue: 1Journal Article
Exposure to music has been found to evoke temporal comparisons and reminiscing processes. However, little yet is known about how temporal comparisons and reminiscing influence cognitive processing of music and subsequent radio advertisements. The current study expands this research by examining how young adults cognitively process familiar and unfamiliar songs and subsequently placed radio advertisements. Results indicated that familiar songs generated greater self-reported temporal comparisons and reminiscing compared to unfamiliar songs. Moreover, temporal comparisons and reminiscing processes reduced cognitive resources allocated to encoding familiar songs and subsequently placed radio advertisements. The theoretical and practical implications of the results are discussed.
Author
Shelf entry
Permalink
- URL:
Impact factor
Access to the JCR database is permitted only to users from Slovenia. Your current IP address is not on the list of IP addresses with access permission, and authentication with the relevant AAI accout is required.
Year | Impact factor | Edition | Category | Classification | ||||
---|---|---|---|---|---|---|---|---|
JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
Select the library membership card:
If the library membership card is not in the list,
add a new one.
DRS, in which the journal is indexed
Database name | Field | Year |
---|
Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
---|
Source: Personal bibliographies
and: SICRIS
The material is available in full text. If you wish to order the material anyway, click the Continue button.