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Encabo Seguí, Enrique; Esteban Maluenda, Inmaculada
Cuaderno de Notas, 07/2019 20Journal Article
ResumenEste texto pretende analizar un aspecto concreto de la idea de “convención” en la obra de Robert Venturi: la incorporación del objeto cotidiano a la arquitectura en un contexto, el del Pop, en el que parece recuperarse, transformada, la dialéctica del ready-made duchampiano. Se propone así un doble ejercicio de análisis. En la aproximación propuesta se señalarán, en primer lugar, posibles intervenciones que a través de los objetos puedan entenderse como próximas al ready-made, junto a un estudio de posibles variantes en su utilización como recurso. En segunda instancia, se estudian distintos casos en los que el objeto deja de ser un elemento como tal dentro de la naturaleza de la obra para devenir, sin ambages, en su propio motivo formal: arquitectura como ready-made. Esta operativa condujo al estudio, como se analiza en el último apartado, a determinadas paradojas conceptuales.AbstractThis text aims to analyse a specific aspect of the idea of “convention” in the work of Robert Venturi: the inclusion of the everyday object into architecture, in the context of Pop culture, which would seem to re-establish the dialectics of the Duchampian ready-made, albeit transformed. A dual analysis exercise is undertaken. The proposed approach points at, firstly, those interventions by means of objects that may be understood as pertaining to the ready-made, together with a study of possible variants of use of said objects as a resource. In the second instance, different cases are studied in which the item ceases to be distinguishable element within the work, to become a full-blown formal motive on its own: ready-made architecture. This methodology led to the study, as analysed in the last section, of obvious conceptual paradoxes.
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