The process of innovative transformations at an industrial enterprise is studied. The main features of the introduction of innovations into the production process are considered. A general model for carrying out innovative transformations at an industrial enterprise with a large share of high-tech production is proposed. The main elements of the proposed three-dimensional model include the basic processes of change, project and innovation management. Additionally, the models include such processes as: increasing innovation potential, improving internal communications through the introduction of digital technologies, increasing the efficiency of the production process by improving the production system. The applicability of the proposed model under real production conditions is investigated on the basis of Sorbent JSC, and the impact of the implementation of the innovation process on the overall economic efficiency of the enterprise is assessed.