In this text, author analyzes artistic use of media discourse in Shirin Neshat’s work Women of Allah. Analysis is conducted through examination of elements that are related with meaning production. ...The elements that are taken in consideration are chador, weapon and farsi text. Text shows that author, by applying specific artistic approach, destabilizes interpretation of photographs, by which she attract viewer to examine his/her own approaches to reading.
Jedno od općih i na relativno neodređen način postavljenih pitanja, a povezanih s generalnim očekivanjima od suvremenih medija, tiče se njihovog utjecaja na recipijente, konzumente, prozumere i ...korisnike medijskih alatki i usluga, i to u pogledu zabave. Tradicionalno gledano, od medija se traži da informiraju, pouče, ali i zabave. Nekada su ove funkcije medija fuzionirane, a nije rijetkost da se mediji specijaliziraju za pojedine vrste programa – informativne, umjetničke, sportske, i sl., kakav je često slučaj s televizijom, na primjer. Takozvana industrija zabave – koja se aktualno definira unutar tzv. kreativnih industrija – čini se da ne ostvaruje svoju osnovnu funkciju, jer je zabava uvjetovana profitom: u okvirima ove industrije, ne može se zamisliti takva zabava koja, istovremeno, nije i komercijalnog karaktera. To, ujedno, sužava mogućnosti da zabava bude nešto drugo do puki komercijalni proizvod, tj. roba. Zabava postaje uniformni, jednodimenzionalni poligon za trošenje novca i slobodnog vremena. U seriji interakcija koje nudi, svijet zabave se, prema našem mišljenju, preokreće u svoju suprotnost – dosadu, koja teži ispunjenju / strukturiranju vremena i obrtanju kapitala. Dosada tako postaje drugo ime za vrijeme „uživanja“ i „zabave“, praznina koja kao bezdan guta, bez razlike, sve medijske forme i sadržaje našeg vremena.
One of a general and in a relatively indefinite way asked questions, inspired by common expectations of contemporary media, is a question of its influence on recipients, consumers and users of media ...tools and services, especially in the field of entertainment. From a traditional point of view, media should inform, educate, but also to entertain. Sometimes, these functions are merged, but on the other hand, media specialized for a specific types of programs - such are informative programs, artistic contents, sports, etc., are not rare, which is, per example, a common practice in a TV industries. Following this specialization, entertainment is very often seen as a product of a special kind of industry - industry of entertainment. But in the scope of this industry, no entertainment, without strong commercial foundations, is possible. Hence, it seems that so called industry of entertainment, which is defined in the scope of creative industries, does not fulfill its common function. Under such circumstances, entertainment turns to nothing more than commercial good. In other words, entertainment becomes one dimensional pool for spending money and time. With a series of interactions which offers, world of entertainment transforms itself into its opposite - humdrum. Humdrum becomes other name for a time of “joy” and “entertainment”, an emptiness which like abyss devours all media forms and contents of our time with no any difference.
Distribution of agricultural products from the aspect of farms is a continuous issue. Efficient application of the distribution model should provide a farm owner with regular income, as well as with ...a competitive advantage. Assessment of distribution channels in the context of an agricultural producer is subject to multi-criteria decisions, including both qualitative and quantitative factors. The aim of this paper is to develop a model which enables a structured analysis and an efficient assessment of distribution channels. The methodology based on the Analytical Hierarchy Process (AHP) will be a useful tool in setting various criteria for deciding on distribution channels, as well as a tool for managing a multi-variant qualitative assessment of data included in decision-making processes. The survey results show that the most important distribution channel for agricultural products is the channel of sales via processing plants (cooling and drying facilities, silos and agricultural combines), compared to sales through advertising (which significantly increased its share with the COVID-19 pandemic), sales through sales channels or at farmers’ markets.
In this text, author analyzes artistic use of media discourse in Shirin Neshat’s work Women of Allah. Analysis is conducted through examination of elements that are related with meaning production. ...The elements that are taken in consideration are chador, weapon and farsi text. Text shows that author, by applying specific artistic approach, destabilizes interpretation of photographs, by which she attract viewer to examine his/her own approaches to reading.
One of a general and in a relatively indefinite way asked questions, inspired by common expectations of contemporary media, is a question of its influence on recipients, consumers and users of media ...tools and services, especially in the field of entertainment. From a traditional point of view, media should inform, educate, but also to entertain. Sometimes, these functions are merged, but on the other hand, media specialized for a specific types of programs - such are informative programs, artistic contents, sports, etc., are not rare, which is, per example, a common practice in a TV industries. Following this specialization, entertainment is very often seen as a product of a special kind of industry - industry of entertainment. But in the scope of this industry, no entertainment, without strong commercial foundations, is possible. Hence, it seems that so called industry of entertainment, which is defined in the scope of creative industries, does not fulfill its common function. Under such circumstances, entertainment turns to nothing more than commercial good. In other words, entertainment becomes one dimensional pool for spending money and time. With a series of interactions which offers, world of entertainment transforms itself into its opposite - humdrum. Humdrum becomes other name for a time of “joy” and “entertainment”, an emptiness which like abyss devours all media forms and contents of our time with no any difference.
The article analyzes the popular myth production. The popular myth is seen as the result of a popular production that uses the material of metalanguage as a secondary semiological system. Unlike the ...mytification of the myth (Barthes), or the popular use of myth (in the manner of John Fiske), popular myth develops by popular use of the potentials of metalanguage. Popular myth uses the mechanisms of meaning production, that metalanguage develops, to transform its forms into empty signifiers. In that way, the popular myth neutralize the effects of metalanguage, inaugurating an era in which weakens the potentials of ideological textual production.
The article analyzes the popular myth production. The popular myth is seen as the result of a popular production that uses the material of metalanguage as a secondary semiological system. Unlike the ...mytification of the myth (Barthes), or the popular use of myth (in the manner of John Fiske), popular myth develops by popular use of the potentials of metalanguage. Popular myth uses the mechanisms of meaning production, that metalanguage develops, to transform its forms into empty signifiers. In that way, the popular myth neutralize the effects of metalanguage, inaugurating an era in which weakens the potentials of ideological textual production.
Umjetnost u cyber okruženju Ćalović, Dragan
Filozofska istraživanja,
2013, Letnik:
33, Številka:
2/130
Journal Article
Recenzirano
Odprti dostop
Different approaches, developed in new media art, in this paper are seen as related to three main strategies – transformation, creation and connection with cyberspace. This artistic appropriation
of ...cyberspace is linked with the transformation of the media-sphere. The paper argues that art responds to the transformation of artistic practice into marketing practice with the transformation of the media-sphere into an unstable space progressively defined by the artist tribe. This flanking furthermore acts on cyberspace users. Artists transform uniformed media public into migrants that substitute participation in the global spectacle with participation in the artistic life. Abandoning the comfort of museum and art gallery spaces, new media artists reinterpret the artistic practice of penetrating into public space by appropriating cyberspace as a new place of interaction of artwork and its audience.
At the beginning of the twentieth century Walter Benjamin pointed out that the development of
techniques of reproduction leads to the loss of elite status of author. With the development of the
...press, film, and photography, as pointed out by Benjamin, everyone has an open possibility to gain a role in a movie, to be the author of a text which would then have been published in newspaper, or to creatively express through photography. Advent of the internet and new media actualized Benjamin’s theory. Development of cyber worlds and the possibility to one to creatively express himself into these worlds, in the text are linked to the question of identity. Inclusion of one in cyber space is understood as opening of new possibilities for the realization of one’s creative potentials. In that regard, the participation of one in cyber space, even when it is focused on creating different ideas about him, is understood as the realization of one as the author, and not as a process of destabilization of human identity.
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