Rezultati iskanja Goedertier, Frank

1 2

zadetkov: 12

11.	How Goal-Based Labels Drive Choice and Choice Satisfaction Geskens, Kristof; Goedertier, Frank; Weijters, Bert ... Advances in Consumer Research, 01/2011, Letnik: 39 Conference Proceeding Recenzirano Business practitioners increasingly seem to believe in the power of goal-based labels (e.g., Acer 'TravelMate'). Results from an experimental study show that novices (not experts) experience a ...	Celotno besedilo Dostopno za: IZUM, KILJ, NUK, PILJ, SAZU, UL, UM, UPUK
12.	Increasing choice satisfaction through goal-based labeling Geuens, Maggie; Geskens, Kristof; Goedertier, Frank ... Marketing Letters, 2012, Letnik: 23, Številka: 1 Journal Article	Preverite dostopnost

Rezultati iskanja