Italy needs to achieve net-zero emissions by 2050. Starting from the assumption that this only implies a technological transition, reaching this goal within the current economic model (unlimited ...growth) is unlikely without Carbon Capture and Storage (CCS) technology. Scientific concerns exist about CCS potentially shifting environmental burdens to future generations. The article argues that achieving net-zero emissions by 2050 hinges on embracing the principles of circular economy and agroecology. This path, however, demands a fundamental transformation of our economic and cultural models, necessitating a move away from unbridled consumerism.
Political consumerism can be a routinized everyday practice, an organized campaign, or a tactic in a protest movement. When becoming (part of) a collective action campaign, activists need to ...articulate its relevance and effectiveness and mobilize people to participate. Digital media can play a significant role, especially in a networked movement without centralized leadership. This article demonstrates how digital media facilitated the emergence of political consumerism, codified under the label of “yellow economic circle,” in the Anti-Extradition Law Amendment Bill Movement in Hong Kong. A qualitative analysis of online discussions and public discourse illustrated how movement participants gradually co-developed the idea of yellow economic circle by integrating symbolic resources, responding to ongoing events, and drawing mainstream media and public figures’ attention. Survey analysis showed that using social media for public affairs information and discussion positively related to engagement in political consumption, particularly among movement supporters who were receptive to radicalism.
The article discusses how the pace of technological progress and economic model of society will change under the influence of global aging process. It tries to answer the following questions: What ...could be the driver of an acceleration of technological growth in the forthcoming decades? Is slowdown of technological growth likely to be observed afterwards? What could cause such a slow-down? How could this slowdown affect socioeconomic and sociopolitical relations? What is the relationship between global aging and technological progress? Why is global aging likely to be one of the most important factors affecting technological growth in the near future?
Green Consumerism or the use of environmentally friendly products is important in the life of this modern era. Green consumerism contributes to the preservation of the environment for life in the ...future. The use of green products is part of the pro-environmental behavior that plays an important role in reducing the amount of waste, sustainable development, and saving resources. This is the underlying need to do this research. The purpose of this study is to describe students' pro-environmental behavior, in terms of groups of MIPA and non-MIPA students. Differences in perceived scientific background can be a distinguishing factor. The method used is descriptive method. Pro-environmental behavior data was taken from 130 students of Mathematics and Natural Sciences (MIPA) Program and 130 Non-Mathematics and Natural Sciences (non-MIPA) students in Universitas Negeri Jakarta, in June 2018. The results of t-test showed no significant difference in pro-environmental behavior between MIPA and NON MIPA students. The students' proenvironment behavior score in both groups has averages that do not very much, with an average score above 60. This indicates that in essence MIPA and non-MIPA students have pro-environment behavior that is still relatively good.
Purpose
This study aims to explore the factors that encourage Generation Z consumers to turn an ethical purchase intention into purchase behaviour. Theory of planned behaviour model is applied to ...understand the Generation Z ethical consumerism.
Design/methodology/approach
Qualitative method in the form of 18 semi-structured interviews was conducted on participants aged within the Generation Z cohort in the UK.
Findings
Research findings show that Generation Z has strong awareness and desire towards ethical and environmental issues. Driven in the main by the cohorts unlimited exposure to social media platforms and online resources where information is shared. Generation Z’s frugality limits them to purchase truly ethically in their current life stage. Financial aspirations from this target market suggest a future desire to purchase high value ethical items. Further trends discovered highlighted sustainable lifestyle choices within the generation. Recycling, diet choices and reduced consumption on clothing were expressed. The paper highlights that Generation Z are aware of ethical issues prevalent in society and are doing what they can at this life stage to make a positive impact.
Practical implications
This research has valuable implications for both academics and marketers. It provides new insights for scholars into understanding Generation Z decision-making in ethical consumption. It successfully applied the Theory of Planned Behaviour to understand generational consumer behaviour. The findings can assist practitioners to determine effective marketing strategies to persuade Generation Z to act ethically. The research can also be considered when dealing with government legislation when tackling social change in younger population as this appeared important factor for the researched consumers. Marketers should also consider digital influencers as part of their communication campaigns targeting Generation Z users.
Originality/value
This search offers a valuable contribution to current academic findings towards Generation Z research as ethical consumers incorporating TPB framework.
Digital media encourages the engagement of younger generations in civic life and increases their political consumption. Using a lifestyle politics perspective as a theoretical lens and situated in ...literature on political consumerism and consumer sustainable behaviour, this study demonstrates how digital media engagement drives the construction and mobilization of political consumerism among a Gen Z cohort in a developing country context. A qualitative analysis illustrates how digital media enables sustainability-driven political consumerism. Digital media and social media networks reinforce engagement in tourism-related boycotting and buycotting behaviors as expressions of political consumerism among Gen Z'ers. A novel framework indicating a spectrum of digital political consumerism that divides activism behaviors into spectator, transitional, and gladiatorial activities is developed. This study highlights that GenZ interest in political and ethical consumption is not just a Western practice although political consumerism varies between and across societies, cultures and polities. By applying the tenets of lifestyle politics theory, the study enriches the literature by providing a grounded generational understanding of tourists' ethical consumption as a political practice. The study offers recommendations for understanding ethically and politically motivated consumption behaviours and practices of a young traveler cohort.
Pink and Blue Shehreen Ataur Khan
Crossings,
08/2017, Letnik:
8
Journal Article
Recenzirano
Odprti dostop
This paper deals with the large scale usage of gender-specific colors in media representation and promotional activities of several products in the consumer world. Irrespective of region and race, ...the association of the color pink with females and blue with males has become a part of consumer culture worldwide and, consequently,has resulted in a consumerism conditioned by gender. Such a trend is eventually leading to gender stereotypes and sexism among consumers. In this paper, the author gives a brief historical account on gendered consumerism followed by an analysis of the current consumer culture where trends in the entertainment and cosmetics industries are analyzed. The paper discusses the impact of gendered consumerism by presenting an online survey conducted among 200 consumers. It also attempts to propose a few solutions like androgyny and alternative marketing promotions to subvert the fixated color representation.
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