Persona representativa y persona representata en Hobbes Alcalde Ordóñez, Micael
Ingenium. Revista Electrónica de Pensamiento Moderno y Metodología en Historia de las Ideas,
07/2024, Letnik:
18, Številka:
18
Journal Article
Odprti dostop
El objetivo del presente artículo es realizar una comparación entre las definiciones de persona en el Leviatán de Hobbes de la edición inglesa de 1651 y de la edición latina de 1668. Para ello, ...tendremos en cuenta los posibles cambios que se hayan podido producir en la definición de persona con la publicación del De Homine en 1658, mostrando la importancia que tienen las constantes referencias al teatro en este proceso. Finalmente, intentaremos sugerir la hipótesis de que la persona natural en Hobbes es siempre una construcción artificial.
This book is about the ways in which experiments can be employed in the context of research on learning technologies and child–computer interaction (CCI). It is directed at researchers, supporting ...them to employ experimental studies while increasing their quality and rigor. The book provides a complete and comprehensive description on how to design, implement, and report experiments, with a focus on and examples from CCI and learning technology research. The topics covered include an introduction to CCI and learning technologies as interdisciplinary fields of research, how to design educational interfaces and visualizations that support experimental studies, the advantages and disadvantages of a variety of experiments, methodological decisions in designing and conducting experiments (e.g. devising hypotheses and selecting measures), and the reporting of results. As well, a brief introduction on how contemporary advances in data science, artificial intelligence, and sensor data have impacted learning technology and CCI research is presented. The book details three important issues that a learning technology and CCI researcher needs to be aware of: the importance of the context, ethical considerations, and working with children. The motivation behind and emphasis of this book is helping prospective CCI and learning technology researchers (a) to evaluate the circumstances that favor (or do not favor) the use of experiments, (b) to make the necessary methodological decisions about the type and features of the experiment, (c) to design the necessary “artifacts” (e.g., prototype systems, interfaces, materials, and procedures), (d) to operationalize and conduct experimental procedures to minimize potential bias, and (e) to report the results of their studies for successful dissemination in top-tier venues (such as journals and conferences). This book is an open access publication.
•This study proposes a guideline to create a predictive persona by using data-mining predictive algorithms.•The proposed method aims to improve the accuracy and credibility of personas.•We discuss ...the strengths, weaknesses, and using scenarios of each types of persona creating methods.
A persona is a widely used tool in the design field to help understand users’ needs, experiences, behaviors, and goals. Quantitatively creating personas is gaining importance for its greater representability, objectivity, and fast creative speed. However, quantitative personas built using traditional statistical methods may not reflect the marketing goals of decision-makers, and they mainly focus on categorizing existing users rather than predicting target customers. To address the research gap, this study proposes a guideline to create a predictive persona by using data-mining algorithms resulting in personas that can be validated. The proposed method aims to improve the accuracy and credibility of personas to effectively predict new customers for target marketing. We demonstrate a step-by-step guideline for creating the proposed predictive persona using real user data, validating its credibility, and comparing its predictive power against traditional quantitative personas. We thoroughly discuss the strengths and weaknesses of qualitative personas, traditional quantitative personas, and predictive personas while portraying suitable scenarios in which each type of persona is appropriate.
•Deepfake personas carry uncanniness that lower their usability in design tasks.•Persona modality has a great effect on persona perception in design tasks.•Classic persona profile is perceived more ...natural in design tasks than deepfakes.•Deepfakes are a potential future media for personas in design tasks.
Deepfakes, realistic portrayals of people that do not exist, have garnered interest in research and industry. Yet, the contributions of deepfake technology to human-computer interaction remain unclear. One possible value of deepfake technology is to create more immersive user personas. To test this premise, we use a commercial-grade service to generate three deepfake personas (DFs). We also create counterparts of the same persona in two traditional modalities: classic and narrative personas. We then investigate how persona modality affects the perceptions and task performance of the persona user. Our findings show that the DFs were perceived as less empathetic, credible, complete, clear, and immersive than other modalities. Participants also indicated less willingness to use the DFs and less sense of control, but there were no differences in task performance. We also found a strong correlation between the uncanny valley effect and other user perceptions, implying that the tested deepfake technology might lack maturity for personas, negatively affecting user experience. Designers might also be accustomed to using traditional persona profiles. Further research is needed to investigate the potential and downsides of DFs.
Although quite natural for human beings to communicate based on their own personality in daily life, it is rather challenging for neural dialog systems to do the same. This is because the general ...dialog systems are difficult to generate diverse responses while at the same time maintaining consistent persona information. Existing methods basically focus on merely one of them, ignoring either of them will reduce the quality of dialog. In this work, we propose a two-stage generation framework to promote the persona-consistency and diversity of responses. In the first stage, we propose a persona-guided conditional variational autoencoder (persona-guided CVAE) to generate diverse responses, and the main difference when compared with general CVAE-based model is that we use additional dialog attribute to assist the latent variables to encode the effective information in the response and further use it as a guiding vector for response generation. In the second stage, we employ persona-consistency checking module and the response rewriting module to mask the inconsistent word in the generated response prototype and rewrite it to more consistent. Automatic evaluation results demonstrate that the proposed model is able to generate diverse and persona-consistent responses.
Homo Theatralis: The Illusion of Simulacrum, from Bernini and Warhol to Avatar The exponential development of information technologies and mass communication, diversification and permanent ...interconnection of transmitting messages radically transforms the way of perception and interpretation of reality, permitting new cultural experiences. The impact of social media on the individual is projected in the way of self-construction and hypostasis, and in changes regarding tolerance against otherness. Our study brings in foreground analysis the concept of the social character, from masque to assumed active roles. The analysis of social character in a different position and assertion strategies conditioned by the imperatives of the new social constructs generates a new series of interrogations on individual destiny. Starting with these considerations we’ll try to ascertain the cover-up techniques and proceedings through which contemporary individual understands to use the social media devices to construct a more seductive new identity. The character’s metamorphosis in a public figure, in axiological reference to others, validates Andy Warhol’s prediction, which opens the way to celebrity within a motion of bounteousness proposing everyone the right to 15 minutes of fame. Nowadays, with all devices submitted by social media, celebrity is prefabricated through quid pro quo procedures through the cohesion of existing models.
Der Artikel stellt das Konzept der Prägnanz als zeitgemäße Möglichkeit vor, Verbreitungsmechanismen von Textstellen im digitalen Zeitalter beobachtbar zu machen. Prägnanz wird dazu bestimmt als die ...Disposition einer Textstelle zu invarianter Merkbarkeit und diskursiver Mobilität. Am Beispiel von Shirin Davids populärem Slogan „Lieben wir“ zeigt der Artikel, wie Prägnanzpotenziale in Texten disponiert werden. Ein besonderes Augenmerk fällt dabei auf zwei Aspekte, die im klassischen Lyrikunterricht eine eher untergeordnete Rolle spielen, nämlich die Personaeinschreibung und die pragmatische Dimension. Beide scheinen dabei kennzeichnend für den rezenten Mediendiskurs. Der Artikel argumentiert daher, dass die Reflexion einer Poetik der Prägnanz maßgeblich zu einer Steigerung der Medienreflexionskompetenz von Schülerinnen und Schülern beitragen kann. Abstract (english): Hashtags, Slogans, Memes and Co. – On The Effect of Concise Text Sections in The Digital Age Using Shirin David‘s “Lieben Wir” as an Example The article presents the concept of conciseness as a contemporary way of making the distribution mechanisms of text passages observable in the digital age. Conciseness is defined as the disposition of a text passage to invariant memorability and discursive mobility. Using Shirin David‘s popular slogan „Lieben wir“ as an example, the article shows how concise potentials are arranged in texts. Particular attention is paid to two aspects that play a rather subordinate role in classical poetry lessons, namely the persona inscription and the pragmatic dimension. Both seem characteristic of the recent media discourse. The article therefore argues that reflecting on the poetics of conciseness can contribute significantly to increasing the competence for media reflection of students.
Der Artikel stellt das Konzept der Prägnanz als zeitgemäße Möglichkeit vor, Verbreitungsmechanismen von Textstellen im digitalen Zeitalter beobachtbar zu machen. Prägnanz wird dazu bestimmt als die ...Disposition einer Textstelle zu invarianter Merkbarkeit und diskursiver Mobilität. Am Beispiel von Shirin Davids populärem Slogan „Lieben wir“ zeigt der Artikel, wie Prägnanzpotenziale in Texten disponiert werden. Ein besonderes Augenmerk fällt dabei auf zwei Aspekte, die im klassischen Lyrikunterricht eine eher untergeordnete Rolle spielen, nämlich die Personaeinschreibung und die pragmatische Dimension. Beide scheinen dabei kennzeichnend für den rezenten Mediendiskurs. Der Artikel argumentiert daher, dass die Reflexion einer Poetik der Prägnanz maßgeblich zu einer Steigerung der Medienreflexionskompetenz von Schülerinnen und Schülern beitragen kann. Abstract (english): Hashtags, Slogans, Memes and Co. – On The Effect of Concise Text Sections in The Digital Age Using Shirin David‘s “Lieben Wir” as an Example The article presents the concept of conciseness as a contemporary way of making the distribution mechanisms of text passages observable in the digital age. Conciseness is defined as the disposition of a text passage to invariant memorability and discursive mobility. Using Shirin David‘s popular slogan „Lieben wir“ as an example, the article shows how concise potentials are arranged in texts. Particular attention is paid to two aspects that play a rather subordinate role in classical poetry lessons, namely the persona inscription and the pragmatic dimension. Both seem characteristic of the recent media discourse. The article therefore argues that reflecting on the poetics of conciseness can contribute significantly to increasing the competence for media reflection of students.
The encounter of “personalized experiences”—targeted advertisements, tailored information feeds, and “recommended” content, among other things—is now a common and somewhat inescapable component of ...digital life. More often than not however, “you” the user are not primarily responsible for personalizing your web engagements: instead, with the help of your search, browsing, and purchase histories, your “likes,” your click-throughs, and a multitude of other data you produce as you go about your day, your experience can “conveniently”—and computationally—be personalized on your behalf. This book explores a host of new questions that emerge from web users’ encounters with these forms of algorithmic personalization. What do users “know” about the algorithms that apparently “know” them? If personalization practices seek to act on users’ behalf (for instance, by deciding what content is personally relevant), then how do users retain or relinquish their autonomy? Indeed, what kinds of selfhoods are made possible when personalization algorithms intervene in identity construction? Making It Personal is the first full-length monograph to critically analyze the sociocultural implications of algorithmic personalization through the accounts and testimonies of web users themselves. At the heart of the book are interviews and focus groups with web users who—through a myriad of resistant, tactical, resigned, or trusting engagements—encounter algorithmic personalization as part of their lived experience on the web. The book proposes that for those who encounter it, algorithmic personalization creates new implications for knowledge production, autonomy, cultural capital, and formations of self.
