Why did people choose the Reformation? What was it in the evangelical teaching that excited, moved or persuaded them? Andrew Pettegree here tackles these questions directly by re-examining the ...reasons that moved millions to this decisive and traumatic break with a shared Christian past. He charts the separation from family, friends, and workmates that adherence to the new faith often entailed and the new solidarities that emerged in their place. He explores the different media of conversion through which the Reformation message was communicated and imbibed - the role of drama, sermons, song and the book - and argues that the potency of print can only be understood as working in harmony with more traditional modes of communication. His findings offer a persuasive new answer to the critical question of how the Reformation could succeed as a mass movement in an age before mass literacy.
Un guide pratique et accessible pour devenir un maître de l'argumentation Convaincre son interlocuteur, quel qu'il soit, du bien-fondé de son opinion... Voilà une démarche bien compliquée, voire ...vouée à l'échec, dans l'esprit de certains! Et c'est vrai, elle demande une certaine éloquence et un peu de confiance en soi; bref, rien qui ne puisse s'acquérir avec un petit investissement personnel, une bonne préparation et la mise en pratique de quelques méthodes de base! Ce livre vous aidera à: • Comprendre le fonctionnement d'une bonne argumentation • Déployer des techniques de persuasion efficaces • Convaincre votre interlocuteur quel que soit votre sujet • Et bien plus encore! Le mot de l'éditeur: « Avec l'auteur, Christophe Peiffer, nous avons cherché à présenter aux lecteurs quelques règles simples pour améliorer ses qualités d'orateur. La fiche commence ainsi par explorer les nuances qui existent entre la persuasion et la manipulation avant de s'attarder sur de nombreux conseils liés à nos comportements relationnels et aux techniques de persuasion proprement dites. » Laure Delacroix À PROPOS DE LA SÉRIE 50MINUTES | Coaching pro La série « Coaching pro » de la collection « 50MINUTES » s'adresse à tous ceux qui, en période de transition ou non, désirent acquérir de nouvelles compétences, réagir face à une situation qui les incommode, ou tout simplement réévaluer leur équilibre de travail. Dans un style simple et dynamique, nos auteurs combinent de la théorie, des pistes de réflexion, des exemples concrets et des exercices pratiques pour permettre à chacun d'avancer sur le chemin de l'épanouissement professionnel.
Three studies explored think (“I think . . . ”) versus feel (“I feel . . . ”) message framing effects on persuasion.The authors propose a matching hypothesis, suggesting that think framing will be ...more persuasive when the target attitude or message recipient is cognitively oriented, whereas feel framing will be more persuasive when the target attitude or message recipient is affectively oriented. Study 1 presented cognitively and affectively oriented individuals with a think- or feel-framed message. Study 2 primed cognitive or affective orientation and then presented a think- or feel-framed message. Study 3 presented male and female participants with an advertisement containing think- or feel-framed arguments. Results indicated that think (feel) framing was more persuasive when the target attitude or recipient was cognitively (affectively) oriented. Moreover, Study 2 demonstrated that this matching effect was mediated by processing fluency. Theoretical and practical implications are discussed.
Abstract
Drawing upon in-depth interviews with frontline police officers, this article examines persuasion and education as a psychological interrogation method routinely applied in Chinese police ...questioning. It analyses the three tactics employed by the interrogators in inducing the suspect to confess, including utilization of suspects’ personal relationships, their hope for the uncertain future and memories of past experiences. These mechanisms correspond to the three forms of universal vulnerability shared by human beings, namely the individuals’ susceptibility to human dependency, the predicament of irreversibility and uncertainty about the future. This article analyses the ways in which vulnerability as a universal human condition can be exploited by state coercion, and how this coercion produces the moral vulnerability of police.
Do people advocate more on behalf of their own attitudes and opinions when they feel certain or uncertain? Although considerable past research suggests that people are more likely to advocate when ...they feel highly certain, there also is evidence for the opposite effect—that people sometimes advocate more when they experience a loss of certainty. The current research seeks to merge these insights. Specifically, we explore the possibility that the relationship between attitude certainty and attitudinal advocacy is curvilinear. Consistent with this hypothesis, we find evidence for a J-shaped curve: Advocacy intentions (and behavior) peak under high certainty, bottom out under moderate certainty, and show an uptick under low (relative to moderate) certainty. We document this relationship and investigate its potential mechanisms in three studies by examining advocacy intentions and the actual advocacy messages participants write when they feel high, moderate, or low certainty.
Using Models to Persuade Schwartzstein, Joshua; Sunderam, Adi
The American economic review,
01/2021, Letnik:
111, Številka:
1
Journal Article
Recenzirano
We present a framework where “model persuaders” influence receivers’ beliefs by proposing models that organize past data to make predictions. Receivers are assumed to find models more compelling when ...they better explain the data, fixing receivers’ prior beliefs. Model persuaders face a trade-off: better-fitting models induce less movement in receivers’ beliefs. Consequently, a receiver exposed to the true model can be most misled by persuasion when that model fits poorly, competition between persuaders tends to neutralize the data by pushing toward better-fitting models, and a persuader facing multiple receivers is more effective when he can send tailored, private messages.
Our democracy today is fraught with political campaigns, lobbyists, liberal media, and Fox News commentators, all using language to influence the way we think and reason about public issues. Even so, ...many of us believe that propaganda and manipulation aren't problems for us--not in the way they were for the totalitarian societies of the mid-twentieth century. In How Propaganda Works, Jason Stanley demonstrates that more attention needs to be paid. He examines how propaganda operates subtly, how it undermines democracy--particularly the ideals of democratic deliberation and equality--and how it has damaged democracies of the past.
This paper models how firms or political campaigners (senders) persuade consumers and voters (receivers) by selectively disclosing information about their offering depending on individual receivers' ...preferences and orientations. We derive positive and normative implications depending on the extent of competition among senders, whether receivers are wary of senders collecting personalized data, and whether firms are able to personalize prices. We show how both senders and receivers can benefit from selective disclosure. Privacy laws requiring senders to obtain consent to acquire personal information that enables such selective disclosure increases receiver welfare if and only if there is little or asymmetric competition among senders, if receivers are unwary, and if firms can price discriminate.
This paper has been accepted by Joshua Gans, business strategy.
Consider the Source Smith, Colin Tucker; De Houwer, Jan; Nosek, Brian A.
Personality & social psychology bulletin,
02/2013, Letnik:
39, Številka:
2
Journal Article
Recenzirano
Odprti dostop
The long history of persuasion research shows how to change explicit, self-reported evaluations through direct appeals. At the same time, research on how to change implicit evaluations has focused ...almost entirely on techniques of retraining existing evaluations or manipulating contexts. In five studies, we examined whether direct appeals can change implicit evaluations in the same way as they do explicit evaluations. In five studies, both explicit and implicit evaluations showed greater evidence of persuasion following information presented by a highly credible source than a source low in credibility. Whereas cognitive load did not alter the effect of source credibility on explicit evaluations, source credibility had an effect on the persuasion of implicit evaluations only when participants were encouraged and able to consider information about the source. Our findings reveal the relevance of persuasion research for changing implicit evaluations and provide new ideas about the processes underlying both types of evaluation.
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