Technology use by long-distance hikers provide a fascinating glimpse of the future of HCI research, as it intersects with technology isolation and (non)use. We can understand the use of technology, explore opportunities for rural and outdoor computing, and work with underrepresented communities in these spaces to amplify their stories. In this paper, we focus on the thru-hikers on the Appalachian Trail and the stories they share on Instagram. We apply narrative analysis to understand the story content, and also leverage a News Value framework to describe how they craft their stories. The findings highlight opportunities to understand the different storytelling categories that thru-hikers employ, and the platforms they choose for the telling. We discuss the usefulness of understanding technology and storytelling needs for each type of storyteller, and explore the implications for designing technology and tools to amplify stories from underserved users and to support the telling of compelling stories.