October 26, 1966: At his inaugural lecture as professorial chair at the University of Strasbourg, the French cybernetician Abraham A. Moles was met not with applause but with tomatoes.1 Those responsible for the projectiles were members of the Situationist International (SI), the revolutionary avant-garde organization led by Guy Debord whose influence would color the uprisings of Mai 68. Taken together, these events can be seen as part of a continuum: while the SI later claimed the tomatoes to have been a preliminary action for their dissemination of On the Poverty of Student Life that fall, the subsequent media outcry over this pamphlet is still interpreted as a catalyst for the events of '68.