Tourism is one of the biggest industries in the world today, and its importance continues to grow. And as economic and social circumstances continue to change, tourism will evolve also. For instance, tourism planners increasingly have to take into account environmental concerns and ecological issues. In recent years, the industry has become even more global in scope, functioning as a crucial economic sector in an ever-expanding number of countries. The fourth edition of this classic volume has been completely rewritten and updated, with an expanded focus on international tourism issues. The authors emphasize that there needs to be a balance between tourism and ecological sustainability when planning all aspects of tourist sites. Today’s planner must work with all parties concerned and take into account everyone’s interests. Through a wide-ranging, international series of case studies, this new edition demonstrates that such a goal can be achieved. The book is divided into sections that cover tourism planning basics and planning concepts. As well, it provides examples according to three scales—regional, destination, and site. The case studies were specially chosen for their ability to aid planners and developers, and the heightened focus on international tourism issues makes this an essential tool for international planners in this increasingly global industry. Updated and comprehensive coverage of all aspects of tourism planning ensures that the new edition will remain the standard text on the subject.