Provider: - Institution: - Data provided by Europeana Collections- Strateški savezi su oblik suradnje koji jamči svakom partneru samostalnost, a istovremeno omogućuje stjecanje ključnih kompetencija za postizanje konkurentnosti. Strateški savezi u farmaceutskoj industriji najčešće nastaju u procesu istraživanja i razvoja novog lijeka te prilikom komercijalizacije lijeka. S tim u vezi udružuju se farmaceutska poduzeća meñusobno i farmaceutska i biotehnološka poduzeća. Istraživanjem najboljih poslovnih praksi na meñunarodnom tržištu utvrñeno je da veliki broj farmaceutskih poduzeća koristi prednosti strateških saveza. Farmaceutska industrija u Republici Hrvatskoj nalazi se pred velikim izazovom. Inozemna farmaceutska poduzeća su jaka konkurencija na hrvatskom farmaceutskom tržištu. Hrvatska farmaceutska poduzeća pokrivaju manje od polovice domaćeg tržišta. Nadalje, položaj domaćih farmaceutskih poduzeća dodatno otežava problem nelikvidnosti, oskudni izvori kapitala i nedostatak novih tehnologija. Doktorska disertacija pod naslovom Strateški savezi u funkciji rasta i razvoja farmaceutske industrije u Republici Hrvatskoj ima za cilj odgovoriti na pitanje mogu li strateški savezi pomoći farmaceutskoj industriji u učvršćivanju tržišne pozicije hrvatskih farmaceutskih poduzeća na domaćem, ali i inozemnom tržištu. Stoga se provelo anketno istraživanje na farmaceutskim poduzećima u Republici Hrvatskoj. Rezultati pokazuju da strateški savezi mogu biti u funkciji rasta i razvoja farmaceutske industrije u Republici Hrvatskoj. Od devet postavljenih hipoteza, osam hipoteza je potvrñeno, a jedna je opovrgnuta. Strateški savezi pozitivno utječu na sljedeće faktore rasta i razvoja farmaceutske industrije u republici Hrvatskoj: nove tehnologije, nova znanja, proširenje proizvodnog asortimana, veći udio na domaćem i inozemnom tržištu i bolji poslovni rezultat. Strateški savezi, meñutim, nemaju utjecaja na inovaciju proizvoda. U skladu sa dobivenom rezultatima konstruiran je model utjecaja strateških saveza na rast i razvoj farmaceutske industrije u Republici Hrvatskoj.- Strategic alliances are a form of cooperation that guarantees independence to every partner, and at the same time enables the acquiring of key competencies for achieving competitiveness. Strategic alliances in pharmaceutical industry are most commonly forged in the process of research and development of a new drug and during commercialization of the drug. With regard to this, pharmaceutical companies join together amongst each other, as well as with biotechnological companies. Research of the best business practices in the international market has shown that a large number of pharmaceutical companies take advantage of strategic alliances. Pharmaceutical industry in Croatia faces a great challenge. Foreign pharmaceutical companies present a fierce competition on Croatian pharmaceutical market. Croatian pharmaceutical companies cover less than a half of the domestic market. Furthermore, the market position of domestic pharmaceutical companies is additionally jeopardised by the problem of insolvency, meagre sources of capital and lack of new technologies. The purpose of doctoral dissertation entitled Strategic alliances in the function of growth and development of pharmaceutical industry in Croatia is to answer the following question: can strategic alliances help the pharmaceutical industry in consolidating the market position of Croatian pharmaceutical companies on the domestic, but also in the foreign market? Consequently, a survey was carried out and the respondents were pharmaceutical companies in Croatia. The results have shown that strategic alliances can function as the catalysts of growth and development of pharmaceutical industry in Croatia. Eight out of nine hypotheses have been confirmed, and one has been refuted. Strategic alliances have a positive effect on the following factors of growth and development of pharmaceutical industry in Croatia: new technologies, new knowledge, expansion of the product lines, larger market share in the domestic and foreign markets and better business outcome. However, strategic alliances have no effect on product innovation. In accordance with the results obtained, a model of Strategic alliances influence on the growth and development of pharmaceutical industry in Croatia was proposed.- All metadata published by Europeana are available free of restriction under the Creative Commons CC0 1.0 Universal Public Domain Dedication. However, Europeana requests that you actively acknowledge and give attribution to all metadata sources including Europeana