The article is a review. The purpose of this text is to review the ideas about the impact of popular culture on children and adolescents. Due to the great possibilities of popular culture, this influence is ambiguous and predictable. The concepts therefore only show certain tendencies. Children and adolescents are certainly special recipients of popular culture content. The dynamics of their development affects the way content is perceived. On the other hand, however, they can be not only passive recipients, but also active recipients who, by processing the incoming content, may derive additional benefits from it. For this reason, popular culture becomes an educational space with great potential, which, however, must be skillfully disposed of in order to achieve the intended effects of work.