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  • Measuring the Popular Reson...
    Marcellino, William; Cragin, Kim; Mendelsohn, Joshua; Cady, Andrew; Magnuson, Madeline; Reedy, Kathleen

    Journal of strategic security, 03/2017, Letnik: 10, Številka: 1
    Journal Article

    We describe an innovative approach to social media analysis, combining corpus linguists and statistical methods to measure the resonance of Daesh's propaganda to a sample population (Eqypt). The findings from this research effort demonstrate that: (1) Daesh's messaging is measurable and distinct from other Salafi groups, such as the Egyptian Muslim Brotherhood; (2) while Daesh’s messaging generally do not resonate with Egyptians, its uptake increased in Upper Egypt and the Sinai regions during 2014; and (3) this method can be applied more broadly to measure the spread of violent extremist messaging across regional populations over time.