► We measured the speed dust devils (DDs) move across the ground on Earth. ► Long baseline stereo imaging allowed ground motion of >100 DDs to be measured. ► Ambient winds were simultaneously obtained using meteorology masts. ► Time averaged DD velocity correlates well with mean 10m height ambient wind velocity. ► DDs move 10–20% faster than ambient winds measured at 10m height. Dust devils – convective vortices made visible by the dust and debris they entrain – are common in arid environments and have been observed on Earth and Mars. Martian dust devils have been identified both in images taken at the surface and in remote sensing observations from orbiting spacecraft. Observations from landing craft and orbiting instruments have allowed the dust devil translational forward motion (ground velocity) to be calculated, but it is unclear how these velocities relate to the local ambient wind conditions, for (i) only model wind speeds are generally available for Mars, and (ii) on Earth only anecdotal evidence exists that compares dust devil ground velocity with ambient wind velocity. If dust devil ground velocity can be reliably correlated to the ambient wind regime, observations of dust devils could provide a proxy for wind speed and direction measurements on Mars. Hence, dust devil ground velocities could be used to probe the circulation of the martian boundary layer and help constrain climate models or assess the safety of future landing sites. We present results from a field study of terrestrial dust devils performed in the southwest USA in which we measured dust devil horizontal velocity as a function of ambient wind velocity. We acquired stereo images of more than a 100 active dust devils and recorded multiple size and position measurements for each dust devil. We used these data to calculate dust devil translational velocity. The dust devils were within a study area bounded by 10m high meteorology towers such that dust devil speed and direction could be correlated with the local ambient wind speed and direction measurements. Daily (10:00–16:00 local time) and 2-h averaged dust devil ground speeds correlate well with ambient wind speeds averaged over the same period. Unsurprisingly, individual measurements of dust devil ground speed match instantaneous measurements of ambient wind speed more poorly; a 20-min smoothing window applied to the ambient wind speed data improves the correlation. In general, dust devils travel 10–20% faster than ambient wind speed measured at 10m height, suggesting that their ground speeds are representative of the boundary layer winds a few tens of meters above ground level. Dust devil ground motion direction closely matches the measured ambient wind direction. The link between ambient winds and dust devil ground velocity demonstrated here suggests that a similar one should apply on Mars. Determining the details of the martian relationship between dust devil ground velocity and ambient wind velocity might require new in situ or modelling studies but, if completed successfully, would provide a quantitative means of measuring wind velocities on Mars that would otherwise be impossible to obtain.