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Analiza zadovoljstva tujih turistov s turistično ponudbo v Termah Ptuj : diplomsko delo visokošolskega strokovnega študijaLorbek, LarisaZdraviliški turizem je ena najstarejših oblik turizma, ki se v veliki večini navezuje na uporabo naravnih zdravilnih dejavnikov. Ker pa danes živimo v zelo hitrem času, je pomembno, da najdemo tudi ... čas za sprostitev in dobro počutje, kar pa nam omogoča široka paleta velneških storitev. V teoretičnem delu diplomskega dela smo predstavili osnovne pojme, kot so: turizem, turist, zadovoljstvo turistov, turistični proizvod in zdravje. Nato smo se posvetili zdraviliškemu turizmu in njegovi zgodovini, zdraviliščem v Sloveniji, Mestni občini Ptuj in Termam Ptuj. Ugotovili smo, da so se definicije osnovnih pojmov skozi čas spreminjale, kakor se je spreminjal tudi turizem. Sledil je empirični del raziskave – analiza zadovoljstva tujih turistov s turistično ponudbo v Termah Ptuj. Do pridobljenih podatkov smo prišli s pomočjo kvantitativne raziskave – sestavljenim anketnim vprašalnikom v angleškem in nemškem jeziku. Ugotovili smo, da so tuji turisti v povprečju zelo zadovoljni s turistično ponudbo in da imajo Terme Ptuj velik potencial za nadaljnji razvoj.Type of material - undergraduate thesis ; adult, seriousPublication and manufacture - Brežice : [L. Lorbek], 2022Language - slovenianCOBISS.SI-ID - 105000451
Author
Lorbek, Larisa
Other authors
Prevolšek, Boris
Topics
zadovoljstvo turistov |
zdraviliški turizem |
zdravilišča v Sloveniji |
Mestna občina Ptuj |
Terme Ptuj |
tourist satisfaction |
spa tourism |
health resorts in Slovenia |
Municipality of Ptuj |
Terme Ptuj
Library/institution |
City | Acronym | For loan | Other holdings |
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Faculty of Tourism, Brežice | Brežice | FTBRE |
reading room 1 cop.
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Lorbek, Larisa | |
Prevolšek, Boris | 36613 |
Source: Personal bibliographies
and: SICRIS
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