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Uvajanje nove blagovne znamke in merjenje njenega premoženja : primer spletnega časopisa Bajta.si : magistrsko deloKac, LucijaType of material - master's thesisPublication and manufacture - Ljubljana : [L. Kac], 2011Language - slovenianCOBISS.SI-ID - 20631014
Author
Kac, Lucija
Other authors
Konečnik Ruzzier, Maja
Topics
informacijska tehnologija |
elektronsko trženje |
blagovne znamke |
novi proizvodi |
pozicioniranje proizvoda |
case study |
raziskave |
analiza |
information technology |
electronic marketing |
trademarks |
new products |
positioning |
case study |
research |
analysis |
analysis
Library/institution |
City | Acronym | For loan | Other holdings |
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EF, Central Economic Library, Ljubljana | Ljubljana | CEKLJ |
reading room 1 cop.
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Shelf entry
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Impact factor
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Kac, Lucija | |
Konečnik Ruzzier, Maja | 19762 |
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