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Consumers' perceived value of Adidas as a casual sportswear brand : master's thesisDebeljak, Gregor ; Mikulin, MajaType of material - master's thesis ; adult, seriousPublication and manufacture - Ljubljana : [G. Debeljak : M. Mikulin], 2018Language - englishCOBISS.SI-ID - 24844262
Author
Debeljak, Gregor |
Mikulin, Maja
Other authors
Žabkar, Vesna
Topics
trženje |
blagovne znamke |
Adidas |
tekstilna industrija |
šport |
vrednotenje |
vedenje potrošnikov |
raziskave |
analiza |
marketing |
brands |
Adidas |
textile industry |
sports |
valuation |
consumer behaviour |
research |
analysis
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Skladišče II-3524- 0000007170 IN: 000246001 Skladišče II-3524- 7170 IN: 000246001 |
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Debeljak, Gregor | ![]() |
Mikulin, Maja | ![]() |
Žabkar, Vesna | 15495 |
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