Lateralno trženje : nove poti do izvirnih zamisli; Lateral marketing

Faculty of Economics and Business, Maribor (EPF)

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Lateralno trženje : nove poti do izvirnih zamisli

Kotler, Philip, 1931- ; Trias de Bes, Fernando

Type of material - handbook ; adult, serious

Edition - 1. natis

Publication and manufacture - Ljubljana : GV založba, 2004

Language - slovenian

ISBN - 86-7061-366-2

COBISS.SI-ID - 216890368

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Kotler, Philip, 1931- | Trias de Bes, Fernando

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Faculty of Economics and Business, Maribor	available - outside loan, loan period: 30 days

Call number – location, accession no. ...	Copy status
339.13 KOTLER P. Lateralno b	available - outside loan, loan period: 30 days
339.13 KOTLER P. Lateralno 339.13 KOTLER P. Lateralno	available - outside loan, loan period: 30 days
339.13 KOTLER P. Lateralno a	on loan - outside loan, due date: 30.09.2024 Expected to be available after: 01.10.2024 (1. in queue)

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Year	Impact factor		Edition		Category		Classification
Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Kotler, Philip, 1931-
Trias de Bes, Fernando

Source: Personal bibliographies and: SICRIS

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