Advertising, promotion, & supplemental aspects of integrated marketing communications

Faculty of Economics and Business, Maribor (EPF)

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Advertising, promotion, & supplemental aspects of integrated marketing communications

Shimp, Terence A., 1944-

Type of material - textbook

Edition - 6th ed.

Publication and manufacture - Mason (OH) : South-Western ; [South Melbourne [etc.] : Thomson Learning, cop. 2003

Language - english

ISBN - 0-03-035271-1

COBISS.SI-ID - 6753308

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Shimp, Terence A., 1944-

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Faculty of Economics and Business, Maribor	available - outside loan, loan period: 30 days

Call number – location, accession no. ...	Copy status
659.1 SHIMP T. Advertising 03 č	available - outside loan, loan period: 30 days
659.1 SHIMP T. Advertising 03 d	available - outside loan, loan period: 30 days
659.1 SHIMP T. Advertising 03 e	available - outside loan, loan period: 30 days
659.1 SHIMP T. Advertising 03 i	available - outside loan, loan period: 30 days
659.1 SHIMP T. Advertising 03 g	available - outside loan, loan period: 30 days

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Shimp, Terence A., 1944-

Source: Personal bibliographies and: SICRIS

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