FSS, J. Goričar Central Social Sciences Library, Ljubljana (ODKLJ)
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Ankete v sodobnem družboslovnem raziskovanju [Elektronski vir] : ali neverjetnostni spletni paneli lahko nadomestijo verjetnostne vzorceČehovin, Gregor ; Vehovar, VasjaZaradi tehnološkega razvoja in naraščajočih stroškov zbiranja podatkov se anketne raziskave vse pogosteje izvajajo prek spleta. Pri raziskovanju splošne populacije to pomeni predvsem uporabo spletnih ... panelov, kjer člani za določeno nagrado soglašajo z rednim sodelovanjem v različnih anketah. Večina tržnih in javnomnenjskih raziskav ter znaten delež družboslovnih raziskav je že prešlo na neverjetnostne spletne panele, ki člane rekrutirajo na neverjetnostne oziroma priložnostne načine (npr. spletni oglasi). Neverjetnostni spletni paneli so zato bistveno cenejši od verjetnostnih anket, kjer mora biti verjetnost za vključitev vnaprej pozitivna in znana za vse enote v populaciji. V članku najprej pregledamo globalne metaštudije, ki so neverjetnostne spletne panele evalvirale predvsem z vidika pristranskosti anketnih ocen, nato pa predstavimo dva primera neverjetnostnih spletnih panelov v Sloveniji.Source: Socio-ekološka transformacija [Elektronski vir] : Slovensko sociološko srečanje : Ljubljana, 4. in 5. november 2022 (Str. 204-209)Type of material - conference contributionPublish date - 2022Language - slovenianCOBISS.SI-ID - 130785027
Author
Čehovin, Gregor |
Vehovar, Vasja
Topics
spletne ankete |
spletni paneli |
verjetnostno vzorčenje |
neverjetnostno vzorčenje |
anketne ocene
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| Čehovin, Gregor | 34789 |
| Vehovar, Vasja | 10155 |
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