FSS, J. Goričar Central Social Sciences Library, Ljubljana (ODKLJ)
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Razvojne tendence medijev v kapitalizmu v luči politične ekonomije komuniciranja [Elektronski vir]Amon Prodnik, JernejPrispevek v prvem delu opredeljuje temeljna izhodišča politične ekonomije komuniciranja. Gre za področje, ki je v slovenskem raziskovalnem prostoru brez primerne teoretske utemeljitve. V drugem delu ... so izpostavljeni ključni poudarki avtorjev, ki jih je mogoče označiti za intelektualne predhodnike politično-ekonomskega pristopa k medijem: Marxa, Bücherja in Sinclairja. V zadnjem delu so na podlagi zgodovinske kontekstualizacije izpostavljene tendence medijev v kapitalizmu, pri čemer je fokus predvsem na vlogi oglaševanja pri zgodovinskih spremembah medijev. Eden izmed ciljev prispevka je pokazati, da so anonimni mehanizmi blagovne menjave na kapitalističnem medijskem trgu vsaj tako pomembni pri vzpostavljanju družbenega konsenza in (re)produkciji obstoječih razrednih in ideoloških odnosov, kot je (potencialno namerna) vloga lastnikov medijev pri vplivu na vsebine, ki jih posredujejo množični mediji.Source: Javnost [Elektronski vir] = The public. - ISSN 1854-8377 (Vol. 19, supl., 2012, str. S1-S17)Type of material - e-articlePublish date - 2012Language - slovenianCOBISS.SI-ID - 31863133
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| Amon Prodnik, Jernej | 31973 |
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